Search traffic remains one of the major sources of traffic and conversions to any website. Keep your organic search visibility in mind when working on your most important “money pages” (i.e. those that drive direct sales). In this article I’ll go you through both basic and advanced keyword research tactics for your product pages that will also positively impact conversions.
As search engines have become more prominent, some affiliate marketers have shifted from sending e-mail spam to creating automatically generated web pages that often contain product data feeds provided by merchants. The goal of such web pages is to manipulate the relevancy or prominence of resources indexed by a search engine, also known as spamdexing. Each page can be targeted to a different niche market through the use of specific keywords, with the result being a skewed form of search engine optimization.
When your existing customers trust you, you even stand to get more traffic from them. In the end, you aren’t the one getting more traffic to your website: your customers are doing that for you. Before you start working out how to get more traffic to increase your affiliate marketing sales, you should consider other ways to boost your sales, such as offering bonuses through your links, creating a sales funnel, and getting prospective customers to trust you before making a pitch to them.
Thirsty Affiliates tracks, cloaks, and categorizes your affiliate links. Once you’ve signed up for your program(s) grab your affiliate links and add them to this plugin. This can take time if you will be linking to multiple pages on your affiliate’s website (which in many cases, you should). The pro version comes with statistics but I don’t even use it and I’m quite the analytical person.
Amazon is the largest affiliate site that offers numerous advantages to sellers and affiliates alike. With more than one and a half million sellers, this is the perfect place for beginners to start affiliate marketing. This site is also an excellent option for advanced affiliate marketers who can create custom tools and websites that have APIs and as well as Amazon implementations. As a beginner, you will need some form of a platform where you can promote your products. The most common way of doing this is through your blog or website.
You’ll want to capture users’ emails regularly, both when they purchase…and even before they become a customer. You can use lead magnets or discounts to incentivize email sign-ups and using an email management service like MailChimp allows you to create triggered autoresponders that will automatically send out pre-made welcome email campaigns when they subscribe.
Internet Marketing Inc. is one of the fastest growing full service Internet marketing agencies in the country with offices in San Diego, and Las Vegas. We specialize in providing results driven integrated online marketing solutions for medium-sized and enterprise brands across the globe. Companies come to us because our team of well-respected industry experts has the talent and creativity to provide your business with a more sophisticated data-driven approach to digital marketing strategy. IMI works with some clients through IMI Ventures, and their first product is VitaCup.
Earning income via Target affiliates, however, requires a bit of work. Cookies expire in just seven days, and commissions can be as low as just one percent, so you’ll need to be operating a high-traffic website in order to make serious cash with this program. But with Target’s much-beloved brand reputation and vast catalog, relevant product links can be a big earner for established influencers.
Now what about commission? I’m all for paying marketing people commission. Frankly, I would put everyone in an organization around some sort of “commission” or incentive program. But, there’s no reason to take that commission away from sales people. It’s easy to design a commission program for marketing. We use the same principles we do for sales people.
As with many aspects of Web monetization, the exact strategies will vary from site to site. There’s no universally superior affiliate marketing offer or merchant. There are, however, some general guidelines on factors to consider when evaluating potential affiliate marketing offers. We’ll dive into several of these below. We’re using screenshots from ShareASale throughout this article to illustrate the process, but the tasks and terms will be generally similar across the major affiliate marketing networks.
Affiliate marketing is commonly confused with referral marketing, as both forms of marketing use third parties to drive sales to the retailer. The two forms of marketing are differentiated, however, in how they drive sales, where affiliate marketing relies purely on financial motivations, while referral marketing relies more on trust and personal relationships.